Study Contents

Would you like to study on campus and be flexible in your study schedule? The Master's degree programme in International Business Development is a four-semester course that starts in both the summer and winter semesters. The extensive range of courses offered in English emphasises the international orientation of the degree programme. The degree programme can be completed in English. However, some elective modules are offered in German, so that bilingual study is also possible. Some modules are carried out in cooperation with regional companies, for example, for which German language skills are essential in the project work on site and are therefore also mandatory for these modules.

You have the opportunity to help determine your study schedule right from the start. In addition to a few compulsory modules, you can choose your modules according to your interests and inclinations. You decide whether you want to study abroad for a semester as part of the mobility semester or work on a topic with an international focus as part of a practical semester in a company. After four semesters, you will complete your Master's degree programme with your Master's thesis and receive the academic title of Master of Sciences.

International Business

• International Brand Management
• Cross Cultural Competencies
• International Supply Chain Management
• International People & Change Management
• International Project
• International Mobility Semester

Business Management

• Governance & Responsibility
• Customer Development: Customer Relationship Management
• Digital Business Transformation
• Portfolio Management
• Taxation of groups as well as investment and financing

Business Development

• Mindset and Business Development
• Strategic business development
• Management of business processes
• Innovation, Marketing and Sales
• Coaching for Start-Ups (ACIAS Incubator)

Academic Research

• Statistical Methods and Data Science
• Qualitative and Quantitative Research
• Master Thesis

Practical and application-oriented methodological skills

• It is important to us to teach you methodological skills that you can apply directly in your later professional life and that will provide you with long-term and sustainable qualifications for a rapidly changing labour market.
• You will be able to organise modern companies from a business management perspective and make them fit for the future.
• In addition to the traditional lecture and seminar format, we also work on projects and tackle real practical problems in companies instead of emulating a model solution in prefabricated case studies. We work on problems ranging from small and medium-sized companies with regional roots to large international companies.
• Our professors all have at least five years of professional experience, and the modules are also supplemented by guest lectures from practitioners. This means that you will always have experienced practitioners at your side who will share their personal experiences with you - both successes and failures, from which you can learn a lot.

Generalist and future-orientated

• Building up a company and successfully managing and developing it in the long term requires a comprehensive understanding of business management areas, corporate goals and overarching relationships. In addition, strategic planning and continuous adaptation to constantly changing market conditions, technologies and customer needs are crucial.
• For example, the digitalisation and professionalisation or automation of processes, increasing globalisation and the need for sustainable corporate management pose major challenges, but also offer opportunities to develop innovative solutions and successfully develop the company.